The ARM & HAMMER™ Feline Generous Program Announces 5 Winning Purrfectly Impurrfect Cats Living “Happily Furever After” and Donates $50,000 to their Shelters

During the month of November cat lovers who adopted purrfectly impurrfect shelter cats were invited to share their very own “fortunately furever after” story to encourage others by importing a photograph/video to Purrfectly impurrfect shelter cats are sometimes neglected for adoption as a result of age, sickness, look, being bonded pairs or having misunderstood personalities.

During the month-long marketing campaign, greater than 5,500 images/movies of those wonderful cats dwelling “fortunately furever after” have been submitted and the ARM & HAMMER™ Feline Generous program lately introduced the fortunate winners as Elvis, Louie, Buddy, Miley and one other Elvis.

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Each profitable pet mum or dad will obtain a 12 months’s provide of ARM & HAMMER™ cat litter and every shelter will obtain the $10,000 donation prize. The profitable shelters are Kern County Animal Services (Bakersfield, CA), Blind Cat Rescue & Sanctuary (St. Pauls, NC), Rocky Mountain Feline Rescue (Denver, CO), Open Arms Animal Shelter (Louisa, KY), and Yavapai Humane Society (Prescott, AZ).

Purrfectly Impurrfect cats usually require a bit further endurance and care to get acclimated of their new dwelling. They might have further time in their very own room to get conversant in their new environment and even modifications to beat a bodily limitation. The “Happily Furever After” marketing campaign celebrates those that have gone above and past to ensure their purrfectly impurrfect shelter cats get the love and care they should efficiently transition into their new properties able to stay “fortunately furrever after!”

Here’s extra about every of the winners and what makes them “purrfectly impurrfect!”

Happily Furever After Winners

Winner #1

Cat: Elvis

Location: Louisa, KY

Pet Parent: Beverly Pack

Elvis has Cerebellar Hypoplasia (CH) which supplies him his personal particular “sway within the hips” when he walks. He can not bounce and even use the litter field like most conventional cats…however he has adjusted and so have I!!! It’s really what makes him such an exquisite member of my household. He is the proud “Foster Dad” to all of the foster kittens we usher in from the native animal shelter—he cares for them, performs with them, nurtures them, teaches them the “cat stuff” they should be taught to be good kitties of their new properties. He LOVES all of the infants we carry dwelling for him to take care of.

When he walks too quick or tries to run his legs simply unfold out beneath him. It’s common to seek out him all spread-eagle on the ground someplace, or simply mendacity on his again with all 4’s within the air. He is such a humorous boy!! This mild, wonderful boy loves everybody he meets they usually simply love him—you possibly can’t assist however love him. His massive inexperienced eyes will simply soften your coronary heart.

Shelter: Open Arms Animal Shelter

Location: Louisa, KY


Cat: Louie

Location: Casco, MI

Pet Parent: Linda Miller

Louie is an actual stinker [and has a misunderstood personality]…he was feral and terrified of every part. After he was spayed and neutered, he has lived inside. Louie will fly by the home as quickly as everybody has gone to sleep together with my canine. I can’t go away meals on the counter until I’m standing proper by it or it disappears. I’ve chased that boy greater than as soon as making an attempt to get what he stole. I name Louie and Poppy (my Old English Sheepdog) …. “Bonnie and Clyde”…. he throws the meals right down to her. It took fairly some time for me to have the ability to contact him. He warms up a bit extra every day. He loves sleeping curled up along with his mother, Lucy.

Shelter: Yavapai Humane Society

Location: Prescott, AZ


Cat: Buddy

Location: Highlands Ranch, CO

Pet Parent: Janine Zarate

Buddy is a bit loopy general — however that [misunderstood personality] is what makes her purrfectly impurrfect. She’s scared to dying of strangers. We joke that when she’s in a state of affairs she doesn’t like, she mentally goes into her “comfortable place” till it’s over. She loves prowling round at night time, making noise by opening drawers and cupboards. Sometimes I stroll right into a room and it seems like a ghost simply left after rummaging in every part. She loves her sister (a cat) and tries to snuggle together with her as a lot as she will however finally ends up annoying her sister an excessive amount of. She sleeps proper subsequent to me at night time. She’s 12, so she does spend a lot of the day sleeping in solar pockets on the ground or beneath the mattress. But when she wakes up, she acts like a loopy kitten.

Shelter: Rocky Mountain Feline Rescue

Location: Denver, CO


Cat: Miley

Location: Bakersfield, CA

Pet Parent: Chrystal Blanco

Little again story, someday at work I noticed Miley on a stay video from the shelter and thought she was the cutest ever. My spouse referred to as, and it turned out she was a bonded pair together with her sister. We didn’t hesitate, give us each! Why would anybody separate them? Miley, is the sweetest! She’s the one who will inform you when it’s bedtime. Even although, she is the starter of the every day midnight zoomies. She loves to put down with us and make her little biscuits in any blanket. She additionally has this little behavior of sucking her paw since she was just a bit child. It’s the cutest ever. She’s an enormous child! Loves all the eye. She and her sister stay inseparable. I’m glad we have been in a position to preserve them collectively. I like them!

Shelter: Kern County Animal Services

Location: Bakersfield, CA


Cat: Elvis

Location: Philadelphia, PA

Pet Parent: Kathy Plover

Elvis has a misunderstood persona, even after 8+ years with me, he’s nonetheless afraid of every part. Every time that I sit down, he needs to be on my lap. He begins kneading, purring up a storm whereas doing so. He likes to tear his crinkle balls aside, and may’t be trusted with most materials toys, as he’ll ingest elements of them. He’s additionally been recognized to chew on clothes objects left the place he can attain them.

Shelter Blind Cat Rescue & Sanctuary

Location: St. Pauls, NC

“We’re thrilled to acknowledge the numerous cat lovers and shelters that go above and past to place within the further time, love and assist to provide purrfectly impurrfect cats the fortunately furever after they deserve,” stated Kelly Dalton, Senior Associate Brand Manager, ARM & HAMMER™ Pet Care. “We hope by sharing these heartwarming tales it should encourage others to undertake a purrfectly impurrfect shelter cat and provides them a fortunately furever after.”

The ARM & HAMMER™ Feline Generous program is a web based platform that simply connects folks to a community of native cat shelters throughout the nation to assist improve adoption and generate product and financial donations, with a selected deal with cats who are usually neglected as a result of age, sickness, look or misunderstood personalities.

To obtain updates on future Feline Generous campaigns in 2023, please go to


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