Communicating for cats: iCatCare launches social media campaign for International Cat Day 2022

As custodians of International Cat Day, iCatCare has taken this chance to speak for cats and lift consciousness for cat house owners, caregivers and all these working with cats globally. 

A social media marketing campaign sponsored by Zoetis (and supported by MDC Exports), will run throughout 5 weeks beginning 18th July and constructing as much as International Cat Day, which takes place yearly on 8th August. This yr’s theme shall be ‘Cat Friendly Resources’, and the marketing campaign will deal with offering assets that assist the important thing wants of cats all through their lives and promote each bodily well being and psychological wellbeing. iCatCare shall be sharing skilled recommendation and crowd pleasing downloadable content material as a part of a collaboration with world-renowned animal illustrator Lili Chin, to assist all these caring for cats (each owned and unowned) guarantee they’re assembly their important wants in a Cat Friendly means.

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The marketing campaign will start with a naming contest for 2 new ambassador cats (created completely for iCatCare by Lili Chin), which is able to function all through the tutorial supplies shared on social media main as much as International Cat Day. A photograph competitors can even be held to encourage followers to work together and share information referring to the theme. Celebrations going down on International Cat Day itself will embrace a number of stay Q+A classes from feline consultants, an replace from the latest International Society of Feline Medicine (ISFM) veterinary convention, and a studying of a bedtime story ‘Minding Mittens’ by creator Dr Aisling O’Keeffe, which teaches younger youngsters how you can take care of cats. 

Dr Sarah Ellis, Head of Cat Advocacy at International Cat Care mentioned: “We are actually excited at iCatCare HQ on this yr’s ICD theme of Cat Friendly Resources. Resources equivalent to meals, water, resting and protected locations are vital to each cat, whether or not it’s owned or unowned and whether or not it lives indoors or outdoor. Likewise, each individual whether or not they take care of cats professionally, as a volunteer or as an proprietor ought to perceive how you can present the important thing assets a cat wants in a cat pleasant means. ICD 2022 permits us to be taught collectively, throughout the globe in an satisfying and collaborative means!”

To be part of the International Cat Day 2022 marketing campaign, observe @icatcare on social media and use the #InternationalCatDay and #BeCatCurious. For extra data go to: go to https://icatcare.org/international-cat-day/ 

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Marc-André

We commonly write about all issues referring to cats on our Blog Katzenworld!

My accomplice and I are owned by 5 cheeky cats that rise up to every kind of mischief that in fact, you’ll additionally be capable of discover out extra about on our Blog

If you have an interest in becoming a member of us by changing into an everyday contributor/visitor creator do drop us a message @ info@katzenworld.co.uk .

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